Content

Practical, no-nonsense marketing thinking for Western Australian businesses. Straight talk on SEO, Google Ads, web and the numbers that matter. Browse the articles below, or just get in touch.

  • Content•October 30, 2026•18 min•

    B2B Content Marketing: How To Build A Strategy That Actually Generates Revenue

    Learn how to build a B2B content marketing strategy that generates leads and revenue. Expert guide on audience research, content formats, distribution and measurement.

    Ben Tippett, founder of Perth Digital Edge

    Written byBen Tippett

  • Digital Marketing•October 30, 2026•12 min•

    How Much Does It Cost To Hire A Digital Marketing Agency

    Learn how much it costs to hire a digital marketing agency in Australia. Compare pricing models, services, ad spend, and real cost factors.

    Ben Tippett, founder of Perth Digital Edge

    Written byBen Tippett

  • Google Ads•October 30, 2026•13 min•

    Google Shopping Ads: A Guide For Australian Retailers

    Learn how to set up and optimise Google Shopping Ads for your Australian retail business. Expert guide on Merchant Center, product feeds, bidding and local inventory.

    Ben Tippett, founder of Perth Digital Edge

    Written byBen Tippett

  • SEO•October 30, 2026•16 min•

    How Much Does Enterprise SEO Cost? Pricing, Models, And What To Expect

    Enterprise SEO costs range from $5,000 to $50,000+ monthly. Explore pricing models, what drives costs, ROI expectations, and how to evaluate enterprise SEO proposals.

    Ben Tippett, founder of Perth Digital Edge

    Written byBen Tippett

  • Google Ads•October 30, 2026•11 min•

    SEO Vs Google Ads: Which Is Right For Your Business?

    Compare SEO and Google Ads for Australian businesses. Learn when to use paid search, when to invest in organic, and how to combine both for maximum results.

    Ben Tippett, founder of Perth Digital Edge

    Written byBen Tippett

  • Web Design•October 30, 2026•19 min•

    Website Redesign: When To Do It, What It Costs, And How To Protect Your Rankings

    Planning a website redesign? Learn when it makes sense, what it costs in Australia, and how to protect your SEO rankings throughout the process. Perth Digital Edge.

    Ben Tippett, founder of Perth Digital Edge

    Written byBen Tippett

  • Digital Marketing•October 30, 2026•11 min•

    What Are The 4 Types Of Digital Marketing

    Learn the 4 types of digital marketing and how SEO, content, social media, and paid search work together to drive business growth.

    Ben Tippett, founder of Perth Digital Edge

    Written byBen Tippett

  • Hosting•October 30, 2026•11 min•

    What Are The 4 Types Of Web Hosting

    Learn the 4 main types of web hosting, including shared, VPS, dedicated, and cloud hosting, and find the right fit for your website.

    Ben Tippett, founder of Perth Digital Edge

    Written byBen Tippett

  • SEO•October 30, 2026•13 min•

    What Does A SEO Consultant Do

    Discover what a SEO consultant does to grow your organic traffic. Perth Digital Edge covers keyword research, technical SEO, content strategy, and link building.

    Ben Tippett, founder of Perth Digital Edge

    Written byBen Tippett

Search articles
Book a strategy session

Ready to grow? Tell us what you need and we will come back with a clear plan, no hard sell.







    Our Technology Partners and Certifications

    The platforms we build, run and measure your marketing on every day.

    Google Partner
    Google Ads
    Google Analytics
    Meta
    Instagram
    WordPress
    WooCommerce
    Shopify
    Instapage
    Google Partner
    Google Ads
    Google Analytics
    Meta
    Instagram
    WordPress
    WooCommerce
    Shopify
    Instapage
    Google Partner
    Google Ads
    Google Analytics
    Meta
    Instagram
    WordPress
    WooCommerce
    Shopify
    Instapage

    Book a No-Obligation Strategy Session

    Tell us your targets on a free discovery call and we will come back with a clear, accountable plan for SEO, Google Ads and your website.