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Content Marketing Perth: Content Built to Be Found

Every Perth plumber knows the 4pm caller who only wants to know what a hot water replacement costs. Content marketing is putting that answer on your website before anyone has to ring, along with what a lender looks at and what travellers want settled before they book: something useful, given first, that brings the right people to you while they are still deciding.

Perth Digital Edge is a content marketing agency in Perth. We develop the content strategy from what your customers already search for, create content that answers them, then measure which pages turn visitors into enquiries and sales. We use data, we do not guess.

Book a free content audit

Call 1800 967 911

4.9★

Google rating

301

AI answer citations of our pages, Ahrefs, Sept 2026

From $2,000

A month inside an SEO campaign

Photo: a twelve month content plan pinned on the Wanneroo studio wall beside a laptop open on Search Console query data

Certified partners

Awards & recognition

Why most content in Perth fails, and what we do differently

Plenty of Perth companies publish; far fewer publish anything a customer was looking for. Everyone has seen the blog post that ate a Friday afternoon and was read by its author and their mum. Generic mass market campaigns fall flat in a tight-knit market; a blog nobody asked for is content production, not content marketing.

What usually goes wrong

What we do instead

No strategy: topics chosen in a brainstorm, never tied to a search or the business goals

Every topic starts as a query your target audience already types into Google, tied to a service

Three blogs in March, silence until spring, and a voice that changes with the writer

One voice across website, email and social, planned months ahead and published on time

Nothing measured beyond likes, so nobody knows which page produced an enquiry

Measured in Google Analytics 4 by enquiries, conversion rates and rankings, with likes a long way down

Volume over quality: thin articles search engines and readers have no reason to trust

Fewer, better pages: high quality content and engaging copy by a person who has interviewed you, checked with Google’s tools

Content planned from Google’s own data

Most marketing agencies plan content from a keyword tool and a hunch. We plan it from what Google’s own technology already holds about your business online, the questions people asked in the first place: data driven SEO, not guesswork.

See your query data

Search Console API

Every query each page on your website earns impressions for, pulled through Google Cloud past the standard report’s limits: the questions your site almost answers and the pages stuck in position eleven.

Google Analytics 4

Which visits became a call, a form or a sale, so content creation goes to the topics that convert, not the ones that only attract website traffic.

Keyword Planner through the Google Ads API

Google’s own volumes and click costs for every topic, so we know a page’s value before we write it.

Natural Language API

Which entities Google reads from a draft, so a page about hot water systems reads as hot water systems and Perth, not a plumbing brochure.

What our content marketing services cover

The pages that convert come first, so the blogs have somewhere to send people.

Content strategy and topic mapping

A content marketing plan built from your queries, Keyword Planner volumes, your Analytics enquiries and the objections your team hears on the phone.

Service and location pages

One page per service, and where it earns its place one per area served, each written around the searches people use. These come first; articles with nowhere to send people produce traffic and nothing else.

Guides, blogs and buyer questions

Cost guides, comparisons and how to choose pieces for the questions customers ask before an enquiry, including the WA rules and seasons national content ignores.

Case studies and local success stories

Written results with the client named and the figures shown. Local proof gives credibility a boost no claim can, and other Perth sites a reason to link.

Email and social distribution

Guides cut into email sends and social posts, because a local newsletter will nurture leads and relationships in a way social alone rarely does.

Video and refresh

Short and long form video where a topic needs showing, and older pages rewritten around the queries they now earn; a refresh often beats a new page.

What good content does for a Perth business

The end result should look like five things, each visible in the numbers.

01 Traffic that arrives without an ad budget

02 Authority your competitors get measured against

03 Leads that arrive ready to book

04 Relationships that outlast the campaign

05 A library that gets cheaper every year

Traffic that arrives without an ad budget

Pages written around real searches earn organic traffic month after month. Search engine optimisation and content are one job here: the structure that helps Google understand a page helps a reader finish it, and online visibility follows.

Photo: rankings beside enquiries on a laptop, set out for a meeting instead of a report

How a content programme runs

Four stages; the first decides the rest.

Research

Query and conversion data through the APIs, an audit of what you have, your target market, the competitors ranking for what you sell, and interviews with the people who talk to customers.

Plan

A twelve month content marketing plan, every page in priority order with the understanding behind it, approved before anything is drafted.

Create

Brief, draft, entity check, your review, publish. Service pages first, then the guides that support them, internal links as the library grows, and outreach to sites that link to useful resources.

Measure and adjust

A meeting, not a report, on what moved: rankings, engagement, enquiries and sales in Google Analytics 4. Topics that convert get more; the rest are cut, however fond we were of them.

Content that did the work

Four clients whose content marketing strategy paid.

Photo: Ningaloo Reef Station content on screen

+440% new users

Ningaloo Reef Station

A regional WA tourism operator; pages built around what travellers ask before booking put 182 keywords on page one inside 90 days, with booking actions and other key events up 41%.

SEO Content

View the case study

Photo: Castle Security content on screen

+364% traffic

Castle Security

A Perth security installer; a rebuilt site, the content behind it and the links earned for it: 109 keywords on page one, around 15,000 organic visitors a year.

Website Content SEO Links

View the case study

Photo: Loan Warehouse content on screen

+42% leads

Loan Warehouse

A Perth lender; SEO, content and web design together, conversion rate up 5%: readers turned into applicants.

SEO Content Web design

View the case study

Photo: Wholistically Healthy content on screen

+51% conversions

Wholistically Healthy

A Perth healthy meal delivery store; organic traffic up 118% from SEO, web design, content and link building.

Ecommerce Content SEO

View the case study

What Clients Say About The Content Work

Google★★★★★4.950 reviews Clutch★★★★★5.0verified

         Posted on Google  
   
   Anita Walker 
 
 
 
 Trustindex verifies that the original source of the review is Google.  Ben was incredibly helpful when I reached out to him for some website design support.  He really went above and beyond to support me with my queries even though I was not yet a paying client. His knowledge of web design made everything much easier to understand.  I highly recommend Perth Digital Edge to anyone looking for professional and reliable web design services.
  
 
 
      Posted on Google  
   
   Abdul Jorany 
 
 
 
 Trustindex verifies that the original source of the review is Google.  Ben did an awesome job with Sell My Car Pro. He took care of everything from the website development and SEO through to the graphic design, branding and logo. He was easy to work with, kept things simple, and we started getting results before we had even spent anything on ads. Really happy with how it all turned out and would definitely recommend him.
  
 
 
      Posted on Google  
   
   Guitar Lessons Perh 
 
 
 
 Trustindex verifies that the original source of the review is Google.  We have been working with Ben for many years by now and we couldn't recommend him enough for his professionalism, hard work, dedication and competence in his job.
  
 
 
      Posted on Google  
   
   Ben De Rosa 
 
 
 
 Trustindex verifies that the original source of the review is Google.  Ben Tippett and the team at Perth Digital Edge are, without a doubt, the best in the business. His knowledge of digital marketing, SEO, and web strategy is truly exceptional. What really sets Ben apart is his genuine care for his clients' success; he doesn't just deliver a service, he partners with you to make sure you get the best possible results. If you are looking to grow your business, Ben is the person to call. Five stars!
  
 
 
      Posted on Google  
   
   Tommo Thomson 
 
 
 
 Trustindex verifies that the original source of the review is Google.  Great service.
Highly recommend.   Was throwing mine away and getting no results before finding Ben at PDE.
Well worth giving them your business
  
 
 
      Posted on Google  
   
   Slide & Glide Pty Ltd 
 
 
 
 Trustindex verifies that the original source of the review is Google.  Huge shoutout to Ben for absolutely smashing our SEO and marketing. His customer service is next level , always available, always helpful, and always honest. The results speak for themselves. My business went from almost shutting down to becoming a real winner again. I honestly can’t thank Ben enough for what he’s done for us. If you’re on the fence, don’t be – this guy delivers! 🙌
  
 
 
      Posted on Google  
   
   Anita Pages-Oliver 
 
 
 
 Trustindex verifies that the original source of the review is Google.  We engaged Ben from Perth Digital Edge to help us sort out our Google Ads, Analytics, Tag Manager setup and to provide training so we could manage campaigns ourselves with confidence.

Ben was fantastic to work with. He took the time to understand our business and goals, untangled our existing setup, and gave us clear, practical guidance every step of the way. What really stood out was his transparency. He worked on an hourly rate, stuck to his word on budget and timelines, and delivered exactly what he committed to.

He is incredibly knowledgeable, but also down to earth and easy to work with. No jargon, no fluff, just honest advice, smart solutions and a genuine interest in helping us succeed.

We are already seeing improvements and feel much more confident managing our own campaigns. Highly recommend Ben if you're after someone reliable, responsive and great at what he does.
  
 
 
      Posted on Google  
   
   Mark Perrozzi 
 
 
 
 Trustindex verifies that the original source of the review is Google.  Perth Digital Edge were wonderful in dealing with me the entire process from web design to seo optimisation  and Digital Marketing customized for my purposes. I couldn't have asked for someone who cares more about their work and always strives for perfection. I was always given the pros and cons of any decisions ahead of time, as well as what the expected timeframe for results would be. Thank you so much to Ben for all his hard work. I won't trust anyone else with my web design or seo needs.
  
 
 
      Posted on Google  
   
   Inception Video 
 
 
 
 Trustindex verifies that the original source of the review is Google.  My website/s were desperate need of a refresh after several years of neglect. Inception Video is in a competitive marketspace and we service two very different market spaces so the website had the added difficulty of needing to service and speak to two very different clients. I approached Ben from Perth Digital Edge to design me a new website that has a vibrant visual appeal (as I work in a visual market) and strong SEO functionality to assist with my digital marketing. I'm thrilled with the results from the team at Perth Digital Edge and the design of my new website. It ticks all the boxes. I'm also very impressed with the time Ben took to understand my needs, how flexible he was in adjusting the pages to accommodate my two marketplaces and the training he gave me in moving from Wix to Wordpress so that I can now continue to evolve my website.
  
 
 
  
  Load more

★★★★★

Now 5 years later, we are inundated with new enquiries and on the top of Google either #1, #2, or #3 on page 1 for many search terms. We highly recommend Ben and his team.

Helena BoydGoogle review, Energetics Institute

★★★★★

Their SEO services are process driven, from starting off with detailed analysis through to ongoing activation.

Benjamin ChristieGoogle review

★★★★★

Ben and team have been working with my e-commerce business for about 6 months and we have had great results.

Renee CochraneGoogle review, Wholistically Healthy

Real reviews. A selection from our Google and Clutch reviews, each one exactly as the client wrote it. Read them on Google.

What content marketing costs

Priced two ways: inside an SEO campaign as part of the monthly fee, which is how most clients buy it, or as a standalone project quoted after a brief.

Single site SEO campaign

One business, one area

to $2,800 a month

Free content audit first
Service pages and supporting guides
Technical SEO and internal links
Meetings on the numbers, not reports
No lock-in

Ask about this package

Frequently asked questions

What is content marketing?

Creating and sharing online content that informs, educates or entertains a target audience, so people researching a purchase find your business, trust it and enquire. Ours is planned from query data and judged by enquiries.

How much does content marketing cost in Perth?

Inside an SEO campaign, $2,000 to $2,800 a month for a single site and $3,000 to $5,500 for multi service sites, month to month; standalone projects are quoted after a brief.

How long before content brings enquiries?

Service pages that replace weak ones can move enquiries within weeks; new pages usually take a few months to be indexed, trusted and ranked.

Do you use AI tools to write content?

Software helps with research, data pulls and checking; a person writes every page, because pages that convert carry expertise no tool has.

How do you measure content success?

Enquiries and sales from content visits in Google Analytics 4 first, then each page’s queries and positions in Search Console, engagement, and AI citations from Ahrefs. Traffic alone is not a result.

Our Technology Partners and Certifications

The platforms we build, run and measure your marketing on every day.

Google Ads

Google Analytics

Not sure what your website is missing?

Your site is already earning impressions for questions it never quite answers, which is why those visitors leave without making contact: maddening to see in the data, and fixable. Book a free content audit and we will send back the topic list, the priority order and the cost, no obligation.

Book a free content audit

Call 1800 967 911