Boost Shopify Sales with These Essential Apps

Karen Doane

Do you have an eCommerce store and want to enhance conversions and increase profits through Shopify? Good news – there are numerous free and premium tools available that can elevate your Shopify game and boost sales.

We understand that sifting through all these tools to find the ones that work best isn’t an enjoyable task. That’s why our team of Shopify experts has assembled our top picks for Shopify plugins that deliver remarkable results. With extensive experience in helping many eCommerce businesses achieve success online, we’ve tried and tested a wide array of tools. When it comes to Shopify marketing, we rely only on the best, ensuring we use strategies proven to succeed. Here’s what we recommend:

Bold Upsell

What is it? Bold Upsell is the number 1 pick among Shopify experts for apps that increase revenue on Shopify stores. It’s essentially your sidekick for selling more and selling smarter, making it a vital tool in your Shopify marketing strategy. Key Features:

  • True Upsells – Offering product upgrades of the item a customer just put in their cart
  • Cross Sells – Offering products that complement the item a customer just picked
  • Upsell Funnels – Giving a series of offers to the customer, even if they decline the first upsell.

Why we love it: Bold Upsell is a powerhouse in the world of Shopify marketing because it lets you create a strategic and targeted approach to increasing sales. As Shopify experts, we love the huge range of features that allow you to double down on the tactics that really work for your target audience. It’s neat and simple to use for you as the shop owner, and it gives your customers a seamless and positive shopping experience too. 

Where to get it: Click here to get Bold Upsell


What is it? An awesome app designed by Shopify experts for easily creating a kick-ass customer loyalty program within your Shopify marketing strategy. Customer loyalty programs are a brilliant way to strategically increase customer lifetime value, which ultimately drives long-term growth and ROI. By giving your customers access to discounts and perks, Smile helps you create a positive customer experience to keep bringing them back, again and again. 

Key Features:

  • Loyalty points program – customers can earn points for placing an order, leaving a review, or creating an account. Points can be redeemed for coupon codes or free gifts when they purchase something.
  • Referral program – encourages customers to refer a friend to boost your word of mouth marketing within the Shopify platform.
  • VIP program – uses VIP statuses and special perks to encourage customer loyalty.

Why we love it: For the majority of Shopify eCommerce stores, the returning customer rate is hugely important. Shopify experts know in most cases, it’s cheaper to get your current customers to make another purchase than it is to find new customers. It’s pretty simple. The more you can increase the customer lifetime value – how much a single customer spends with you over their life – the more profit you’ll make.

We love Smile because it’s an easy and effective way to increase the profitability of each customer and up your sales within your Shopify marketing efforts. 

Where to get it: Click here to get Smile


What is it? Yotpo is a versatile app designed to gather high-quality reviews and customer feedback, allowing you to share them across various platforms to foster a strong brand community. Here are its key features:

  • Collect and Showcase Customer Content: Gather reviews, ratings, photos, and more from your customers, and display them on your website to enhance conversion rates.
  • Integration with Google: Connect Yotpo to Google, enabling your reviews to appear on Google Shopping Ads and search results.
  • Enhance Social Media Marketing: Share outstanding customer content on social media channels like Facebook and Instagram to amplify your social media presence.

Why we love it: Customer testimonials and reviews are vital trust indicators for your site. What makes Yotpo stand out? It’s a paid review app that’s verified and approved by Google. This ensures the reviews you gather will be reflected in SERPs (search engine results pages) and your Google Shopping Ads.

Essentially, Yotpo offers the potential to achieve multiple goals with one solution. By collecting positive reviews on your website with Yotpo, you can simultaneously enhance your performance across Google. It’s an integral part of a robust digital marketing strategy.

Where to get it: Click here to get Yotpo

Poptin / Privy

What Are They? Poptin and Privy are two top-rated apps designed for crafting newsletter signup popups on your website.

Key Features:

  • Design email popups, exit intent popups, and upsell popups
  • Seamlessly integrate popups with renowned emailing systems like Mailchimp, Klaviyo, ConvertKit, and more
  • Strategically create targeted popup campaigns, delivering the right message to the right customers.

Why We Love Them: Email popups have proven to be an effective tool for encouraging purchases, significantly enhancing customer lifetime value. By offering a discount upon email signup, new customers are not only incentivised to buy but also become part of your email marketing funnel.

Poptin and Privy, with their advanced popup features, simplify the process of boosting sales in both the short and long term. The best part? No coding or technical expertise is required to utilise them.

Where to Get Them:

Click here to get Poptin

Click here to get Privy

Tidio Live Chat

What Is It? Tidio Live Chat is a live chat feature that enables you to engage with potential customers in real-time while they browse your website.

Key Features:

  • Automated Responses: Bots will take over and respond to customers if you’re unable to answer their inquiries.
  • Cart Recovery Incentives: Provide discounts or special offers to customers who have abandoned their carts, enhancing conversion rates.
  • Personalised Experience: With high customisation, you can tailor the chat interface to match your website’s look and feel, creating a seamless user experience.

Why We Love It: Implementing a live chat function often leads to an improved conversion rate and, consequently, increased sales. This is especially impactful for high-priced items or new products where customers may have questions before purchasing. Live chats also foster customer relationships and promote repeat business.

Tidio Live Chat stands out for its user-friendly interface and instant notifications to your phone, allowing you to respond to customers promptly.

Where to Get It: Click here to get Tidio Live Chat

Need Assistance Boosting Sales for Your Shopify Store? We’re Here for You.

Running a thriving eCommerce store is an intricate art. While apps and plugins can simplify your tasks, sometimes you need specialised assistance to achieve optimal results. If you’re in search of a Shopify marketing agency adept at smashing sales targets, Perth Digital Edge is your go-to partner. As a dynamic digital marketing agency, our team of Shopify experts has extensive experience in setting online stores on the path to success. We’re eager to assist you. Let’s connect and find your digital edge today.

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